Interactive design i final project

Econ-O-Mist

An innovative application designed to address critical challenges in agricultural water management.

Roles &

Responsibilities

User Research: Competitive Analysis,

User Interviews, Persona Mapping, Journey Mapping, Empathy Maps

Project Context

Fall 2023

Class Final Project

Team: Ahmer, Raffy, Sujin, Na, Najla, Evelyn

Tools Used

Figma

Problem

By 2050, global food production needs to increase by 60% to feed an estimated 9.7 billion people. Simultaneously, severe droughts are impacting farmlands and threatening agricultural sustainability. Farmers need smart, personalized solutions to conserve water and maximize crop productivity.

Solution

User-friendly Dashboard

Allows farmers to look at their daily schedule and get progress updates

display widgets to shortcut around the application

Intuitive dashboard for easy access

Analyze Water Usage

Help farmers visualize their water plans

Shows detailed breakdown of their water plan and cost savings

Calculated by tracking data from your watering plan and comparing it to other farmers growing the same crops as you without a personalized watering plan.

Irrigation Suggestion

Get suggestion from AI to help reduce water waste

Efficient crop management to maximize productivity

Our Approach

Research

Our team interviewed a farmer to get information about the farmer's pain points and insight.

Next our team, define our findings from the interview and draw ideas by doing crazy 8s and then synthesized all of this data into an affinity map that helped us build personas, empathy maps,information architecture and design ideas.

This user flow visualize the steps by steps of first time user onboarding.

This process shows our team what worked and what didn't worked within the application from our user feedback.

Reflections

My team and I had so much fun throughout the project process! We all had different skills and experiences to make this project happen! This was my first project at NYU. I learned so much about user testing and design systems which made me a better user experience designer. This was a great experience to learn from. Thank you so much Raffy, Sujin, Na, Najla, Evelyn for being wonderful classmates

Next Steps

User flow

Having this Persona help our team to idealize the potential solution for our problem statement.

Design

Low Fidelity

Style Guide

High Fidelity

User Testing Results Analysis

Testing

Given our research findings, we came up with wireframes and low fidelity to visualize our app idea.

After our team discussions on deciding a cohesive color theme and typography which best fit our app

Entering the user testing phase, We made a list of tasks for our users to walkthrough in the app while collecting their feedback. this process enables us to understand how effective our user flow journey and usability.

Our team formulated follow up questions to ask our testers about our app.

Hopefully Team Up with Developers

After engaging with farmers and experts during testing, the next step is connecting with developers.

We will collaborate to turn feedback into actionable app features, addressing usability and tech challenges. This ensures the app aligns with real-world farming needs while leveraging technology to help the target audience solve their problems.


Implement Iterations From User Testing Results

While we only had a few weeks to complete this project, the next step is to make final changes based on the feedback that we received from our user testing and implement them into our app.

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UX Design: Sketches, Wireframing, Usability

In a class that I took at NYU called "Interactive Design", students were put into teams and tasked with solving a real life problem by creating a mobile application

Our team decided it would be a good idea to solve a problem regarding water conservation especially in areas where drought was more prevalent such as states like California.


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